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Subduction by Kristen Millares Young

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Greenlights by Matthew McConaughey

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Mother Night by Kurt Vonnegut

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Killers of the Flower Moon: The Osage Murders and the Birth of the FBI by David Grann

Braving the Wilderness: The Quest for True Belonging and the Courage to Stand Alone by Dr. Brené Brown

Empire of the Summer Moon: Quanah Parker and the Rise and Fall of the Comanches, the Most Powerful Indian Tribe in American History by S. C. Gwynne

Built To Sell: Creating a Business That Can Thrive Without You by John Warrillow

God Save Texas: A Journey into the Soul of the Lone Star State by Lawrence Wright

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The Chronology of Water by Lidia Yuknavitch

Deadeye Dick by Kurt Vonnegut

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Round Seventeen & 1/2: The Names Have Been Changed to Protect the Inefficient by Rich Siegel

Minor King by Jim Mitchem

Killer Executions And Scrubbed Decks: An Outside-The-Box Look At Obnoxious Advertising and Marketing Jargon by Dan Goldgeier

All the Light We Cannot See by Anthony Doerr

The Dog of the South by Charles Portis

True Grit by Charles Portis

Train Dreams by Denis Johnson

The First Annual Grande Prairie Rabbit Festival by Ken Wheaton

Everything Ravaged, Everything Burned by Wells Tower

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Trust Me, I’m Lying: Confessions of a Media Manipulator by Ryan Holiday

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The Business of Belief by Tom Asacker

To Sell Is Human: The Surprising Truth About Moving Others by Daniel Pink

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Social Media Is Bullshit by B.J. Mendelson

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Fearkiller by Chris Maley

Fahrenheit 451 by Ray Bradbury

The Boys On The Bus by Timothy Crouse

You Shall Know Our Velocity by Dave Eggers

101 Contrarian Ideas About Advertising by Bob Hoffman

Cat’s Cradle by Kurt Vonnegut

Prisoner of Zion by Scott Carrier

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Marketing Lessons from the Grateful Dead by David Meerman Scott and Brian Halligan

Give Your Speech, Change The World by Nick Morgan

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The Idea Writers by Teressa Iezzi

Free by Chris Anderson

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Lean On Pete by Willy Vlautin

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Knockemstiff by Donald Ray Pollock

Crush It by Gary Vaynerchuk

The Ten Commandments for Business Failure by Donald Keough

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Loving Frank by Nancy Horan

Deer Hunting With Jesus by Joe Bageant

Horseman, Pass By by Larry McMurtry

All the Pretty Horses by Cormac McCarthy

Deliverance by James Dickey

Let My People Go Surfing by Yvon Chouinard

Into the Wild by Jon Krakauer

Letters from New Orleans by Rob Walker

A Man Without A Country by Kurt Vonnegut

Travels with Charley in Search of America by John Steinbeck

I Just Want My Pants Back by David Rosen

Returning to Earth by Jim Harrison

Signs and Wonders by Roger Pinckney

Off to the Side by Jim Harrison

Chronicles, Vol. 1 by Bob Dylan

Breakfast of Champions by Kurt Vonnegut

The Big Red Fez by Seth Godin

The Right Side of the River by Roger Pinckney

Up The Agency by Peter Mayle

The Water Is Wide by Pat Conroy

The Stranger by Albert Camus

It’s Not How Good You Are, It’s How Good You Want To Be. by Paul Arden

The God of Small Things by Arundhati Roy

A People’s History of the United States by Howard Zinn

No Logo by Naomi Klein

King Lear by William Shakespeare

A Thousand Acres by Jane Smiley

A Confederacy of Dunces by John Kennedy Toole

The House on Mango Street by Sandra Cisneros

A Feast of Snakes by Harry Crews

The Four Agreements by Don Miguel Ruiz