Tom Burrell was born in 1939 and he grew up on Chicago's South Side. When he entered the advertising agency business in 1961, he was the only black person in the entire city of Chicago working in the field. To say that Burrell is a maverick is too tame. He's a...

"Data is an expense – knowledge is a bargain. Collect only data that can become information, which, in turn, can become knowledge. Only knowledge can build on success and minimize failure. A company is no better than what it knows." —Lester Wunderman, from his book...

Raymond Rubicam was born on June 16, 1892, in Brooklyn, New York. He was the youngest of eight children. His father—a trade journalist—died of tuberculosis in 1895 and young Raymond was sent to live with his older brothers and sisters. By the age of 15, he was working...

Phyllis Kenner Robinson was born in New York City on Oct. 22, 1921. At age seven she declared her desire to become a poet. A few years later, she updated her ambitions. Unlike her peers, she knew she wanted to write advertisements from an early age. "I can remember...