November 4, 2006

A Tactile Sensation

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Moo is an innovative new business focussed on an age old tradition–the sharing of personal information offline.

There are now more than a billion people online, and most of us use the internet to engage in some kind of social activity. In doing so we help generate over 4 petabytes of unique virtual content a month.

We have virtual communication like email, instant message or video. We belong to virtual communities like social networks, image sharing or interest groups. And in these communities we have created virtual identities like homepages, avatars and blogs.

But sometimes life can be a little too virtual.

MOO dreams up new tools that help people turn their virtual content into beautiful print products.

For instance, Flickr users can print MiniCards. MiniCards are ideal for sharing the details of your Flickr photostream, along with email, instant messager, and cellphone info on a high quality card featuring the photos of your choice. A pack of 100 only costs $19.99 plus shipping.

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About David Burn

Writer, strategist and brand builder.

Category

Miscellaneous